Poster Presentation Guidelines: Visuals & Text

  1. Graphical Representation: Present numerical data using graphs to make trends more evident. If table-form is necessary, keep it simple.
  2. Visuals: Ensure visuals are simple and bold for clarity.
  3. Acronyms and Notations: Avoid the use of extensive acronyms and complex mathematical notations.
  4. Word Count:Aim for posters with 800 words or less to maintain readability.
  5. Organization: Organize your poster into clear subdivisions:
    • Introduction
    • Methods
    • Results
    • Discussion
    • Conclusions
    • Literature Cited
    • Avoid excessive citations.
  6. Color Usage: Use bright colors to enhance detail and engagement.
  7. Text Readability: Ensure that text is readable from a distance of five feet.
  8. Content Beyond the Project: Include information about future research plans or questions in addition to your project.
  9. Poster Size: Each poster should be approximately 1×1 meter long.
  10. Visibility:The title, contents, and author’s information should be clearly visible from a distance of 1-2 feet.

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    Designing conference posters

    A one-sentence overview of the poster concept

    A large-format poster is a big piece of paper or image on a wall-mounted monitor featuring a short title, an introduction to your burning question, an overview of your novel experimental approach, your amazing results in graphical form, some insightful discussion of aforementioned results, a listing of previously published articles that are important to your research, and some brief acknowledgement of the tremendous assistance and financial support conned from others — if all text is kept to a minimum (500-1000 words), a person could fully read your poster in 5-10 minutes.

    Downloadable templates

    Below are templates that can be used to make a meeting poster. Just download, adjust the dimensions (if you need to), and start typing. You can, of course, also change background color, text box color, font, etc. The templates are just starting points that can save you a few hours of fussing over the basics.

    1. Horizontal template with results arena

    This layout gives a lot of central, visible space to the results and demotes less important sections (Literature cited, Acknowledgements, Further information) to the bottom portion of the poster. Download (PPT file).

    2. Horizontal template with big central column

    If you prefer a more traditional layout (just columns) but still like the big central area for results, use this Powerpoint file (or emulate the design).

    3. Horizontal template for humanities

    This template (PPT) is just a modification to illustrate that you can rename your sections to fit your discipline and tastes. I’ve tweaked it to address two questions but you can modify it however you want.

    4. Portrait template

    I hate portrait layout for posters but if you’re forced to use one, here’s a template (PPT). I’ve opted for a larger central column because your results are likely to contain charts or tables, and those don’t look good when overly shrunken.

    The photograph below illustrates why portrait layout is often bad for large-formate posters: a big chunk of the poster real estate is below a viewer’s field of vision so you need to stoop to fully read. If you are in charge of a poster session, please read my plea about this problem.

    Presenting a research poster on your knees

    What to put in each section

    Below are some rough guidelines on what to include in each section of a scientific poster and how to pitch that content. The word-count guesses are for a poster that is approximately 3 x 4′, so adjust accordingly if your poster is a different size. Names of the section headings are somewhat flexible, too, especially if you’re not crafting a science poster.

    Title

    Should briefly convey the interesting issue, the general experimental approach, and the system (e.g., organism); needs to be catchy in order to reel in passersby who are trying to avoid boring interactions, a real danger at conferences just like in the real world. [approximately 1-2 lines]

    Abstract

    Do not include an abstract on a poster (a poster is an abstract of your research, so having two summaries is a waste of valuable poster space). Some meetings require an abstract, of course, and if that’s the case be as brief as possible. But if you can get away with it, just omit the section —there are rarely poster police at conferences, and they’re not going to tase you if your poster lacks an abstract.

    Introduction

    Write this section to target an intelligent person who is not in your field. Assume they don’t know your study organism at all and assume they are predisposed to find your topic unimportant. E.g., if you’re an astronomer, imagine a visitor who has a degree in biology or mathematics. Quickly (first sentence or two) get your viewer interested in the issue or question that drove you to take up the project in the first place. Use the absolute minimum of background information, definitions, and acronyms (all of which are boring). Place your issue in the context of published, primary literature. Pitch an interesting, novel hypothesis, then describe (briefly) the experimental approach that can test your hypothesis. Please note that “X has never been studied before” or “my mentor gave me this project” are lame reasons for doing something, even if true. Also note: unlike a manuscript for a journal, the introduction of a poster is a wonderful place to display a photograph or illustration that visually communicates some aspect of your research question. A nice image can draw people in even if you look boring or have a boring poster title. Keep length to approximately 200 words.

    Materials and methods

    Briefly describe experimental equipment and procedure, but not with the detail used for a manuscript. Use figures and flow charts to illustrate experimental design if possible. Include a photograph or labeled drawing of organism or setup. Mention statistical analyses that were used and how they allowed you to address hypothesis. Keep length to approximately 200 words.

    Results

    First, mention whether your experiment procedure actually worked (e.g., “90% of the birds survived the brainectomy”). In same paragraph, briefly describe qualitative and descriptive results (e.g., “surviving birds appeared to be lethargic and had difficulty locating seeds”) to give a more personal tone to your poster. In second paragraph, begin presentation of data analysis that more specifically addresses your hypothesis. Refer to supporting charts or images. Provide engaging figure legends that could stand on their own (i.e., could convey some point to reader if viewer skipped all other sections, which they will do). Opt for figures over tables whenever possible. This is always the largest section (except if you have no data). Keep length to approximately 200 words (not counting figure legends).

    Conclusions

    Remind the reader, without sounding like you are reminding the reader, of the major result and quickly state whether your hypothesis was supported. Try to convince the visitor why the outcome is interesting (assume they’ve skipped the Introduction). State the relevance of your findings to other published work. Add relevance to real organisms in the real world. Add sentence on future directions of research. Keep length to approximately 200 words.

    Literature cited

    Follow format described by your main society exactly. Grammar and typography police at conferences will find even minor infractions.

    Acknowledgments

    Thank individuals for specific contributions (equipment donation, statistical advice, laboratory assistance, comments on earlier versions of the poster). Mention who has provided funding. Do not list people’s titles (e.g., write Colin Purrington not Dr Purrington). Also include in this section disclosures for any conflicts of interest and conflicts of commitment (more info). If you have a lot of conflicts, put them all in a Conflicts section. Keep length to approximately 40 words.

    Further information

    If you haven’t botched the content and tone, some visitors will want to know more about your research, so provide your e-mail address, your web site address, or perhaps a URL where they can download a PDF version of the poster or relevant data. If you provide a URL, format it so it’s not blued or underlined. Full disclosure: I made up this section, so if your mentor thinks it’s silly, that’s why. Keep length to approximately 20 words.